As COVID-19 Upends the Industrial Meat-Processing Industry, These Local Producers Are Staying Ahead of the Pack
From Feast Magazine:
One thing about being a farmer is you learn how to be dynamic,” says Newman. “It’s part of farming. It’s, ‘How can I make this work with the tools I have available to me?’ So we started switching gears immediately. We started changing everything into boosting our online sales, focusing on contacting customers using social media and digital advertising. We started these grab-and-go boxes and meat bundles that change weekly.